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About Us

As a trusted partner to several Fortune 500 companies in the Global Retail and Media industries, Lumina Datamatics helps organizations achieve competitive advantage through advanced content, eCommerce and analytics solutions.

With footprints across four continents- America, Asia, Australia & Europe, Lumina Datamatics is at the forefront of creating a cohesive digital customer experience. We help global marketers & merchandisers tell brand stories by leveraging the power of content.

For retailers, Lumina Datamatics provides the end-to-end product content transformation services by leveraging the power of content and technology to help the retailers in gaining an edge over others and drive growth. With our experience and unique offerings to support Digital Transformation that encompasses Digital Business enablement and Content services, Lumina Datamatics is strategically placed to help online retailers deliver better.


To be a global leader, acknowledged for consistently delivering superior business value to publishers and retailers around the world.


Total customer satisfaction through relevant innovation in technology, in-depth understanding of business processes and operational excellence.


  • Passion to enable customers succeed
  • Agility towards change
  • Process- and technology-driven people

Leadership Team

Dr. Lalit S. Kanodia

Dr. Lalit S. Kanodia is the Chairman & Director of Lumina Datamatics Ltd. He founded Datamatics Group in 1975, prior to which he was instrumental in the setting up of Tata Consultancy Services in 1967. As Chief Mentor at Datamatics, Dr. Kanodia drives all innovation, new product development and quality initiatives.

Dr. Kanodia is an Executive Member of NASSCOM, the apex body of the IT-BPO industry in India. After obtaining a degree in engineering from India’s premier technology institute, IIT, Bombay, Dr. Kanodia completed his doctorate in management and post-graduation in computer science from MIT (USA).

Vidur V. Bhogilal

Vidur V. Bhogilal has 20+ years of professional experience and has managed audit, taxation, accounting, legal and M&A functions in leading companies. He is the Vice-Chairman of Lumina Datamatics and has managed several successful acquisitions, mergers, and restructuring in India, the US and the UK and played a key role in tax recoveries, forex management, financial planning /control and fund raising.

Vidur is a gold medallist and a rank holder Chartered Accountant (CA) and Cost Accountant (ICWA) from India. A Certified Public Accountant (CPA) from the US, he is also a law graduate. Prior to joining Datamatics group of companies, he has worked with JM Morgan Stanley and Arthur Anderson, among other organizations.

Kami Viswanathan

Kami Viswanathan is the founder and co-CEO of the erstwhile PreMedia Global, a leading provider of integrated multimedia content solutions. Founded in 2006, PreMedia Global had over 1,200 employees across 5 locations in the US and India.

Prior to co-founding PreMedia Global, Kami headed mergers & acquisitions at OfficeTiger, where she was responsible for service operations and project implementation. Kami is a gold medalist from the National Law School of India and holds a BA, LLB (Hons.) degree, and also an MBA from Harvard Business School.

Kapil Viswanathan

Kapil Viswanathan is founder and co-CEO of erstwhile PreMedia Global, a leading provider of integrated multimedia content solutions. Prior to co-founding PreMedia Global, Kapil managed global sales for a division of Tata Consultancy Services and was a key member of the company’s strategic think tank. He serves on the board of the S Viswanathan Foundation—a charitable organization—and Enfield Agrobase—an institution focused on organic farming and rural development.

Kapil has a master’s degree in industrial engineering from Stanford University and an MBA from Harvard Business School.

Krishna Tewari

With 20+ years of rich experience in magazine, book and newspaper publishing, Krishna and his global team endeavor to enable solutions for the emerging needs of publishers across the markets and help them grow their business. Krishna has worked with leading media and publishing companies such as Network18 and Times of India Group, successfully performing several international and domestic roles in business management.

Krishna is also a qualified mechanical engineer, a business management graduate and a British Chevening Scholar.

Rahul L. Kanodia

Rahul L. Kanodia leads all strategic and corporate initiatives globally, leading to the long-term growth, profitability and industry leadership of Datamatics Global Services Limited. He has over 20 years of professional experience and has held progressively senior and leadership positions.

Rahul holds an MBA from Columbia University (USA), with a major in business strategy and marketing. He has bachelor’s degrees from H. R. College (India) with a specialization in finance and accounting, and Babson College (USA) with a specialization in management information systems.

Rajesh Raju

Rajesh Raju has 6 years of experience in investment banking, equity research and private equity in the USA—at Merrill Lynch, Robert W. Baird & Co., and Silver Young Partners, respectively. He has 8 additional years of operating experience in the technology sector, including roles that span strategic alliances, sales and marketing strategies, engineering, and M&A through his service at Sybase, Inc.

Rajesh earned a mechanical engineering degree from BITS-Pilani, India, a master’s degree in industrial engineering from Marquette University, USA, and an MBA with Honors from the University of Chicago (Booth School of Business).

Sameer L. Kanodia

Sameer L. Kanodia holds a B.Sc. in business administration from Bryant University, USA, with a marketing major. Among the honors he earned were being featured in the Dean’s List throughout the program in his undergraduate years. Sameer received his master in business administration from Bryant University, USA, with a finance major. He is currently on the Board of Trustees at Bryant University since February 2008.

Apart from being actively involved in the operations of Datamatics, Sameer drives various strategic initiatives, expansion plans and go-to-market strategies.

Siddharth Kothari

Siddharth Kothari has focused experience in private equity transactions for the last 7 years primarily in financial services, consumer and healthcare sectors. He has significant experience in deal sourcing, transaction structuring and working with portfolio companies.

Prior to joining JM Financial Investment Managers Limited (JMFIM), Siddharth worked with Arthur Andersen/Ernst & Young, deriving from there experience in tax, regulatory and business advisory for over 8 years.

Siddharth is an Associate Chartered Accountant from the Institute of Chartered Accountants of India and holds a bachelor’s degree in commerce from Mumbai University.


Awards And Recognitions